IBS 2024 Housing for an Aging Population - concerned elderly homeowner

IBS 2024: Housing for an Aging Population

Solving the Puzzle of Housing for an Aging Population

Tuesday, February 27 | 2:00PM – 3:00PM PST | LVCC – West 220

We’re living longer than ever, but what good are extra years if we can’t get through our own front doors?

Housing must meet the needs and preferences of a growing population of older adults and people with disabilities, so we can broaden our markets, repair and make use of already limited housing supply and meet the needs of multiple generations.

The demand, appeal and benefits of incorporating Aging-In-Place and Universal Design Principles has never been greater.

Through storytelling, statistics, and entertaining video clips, identify the physical need, broad appeal and financial benefits of building, remodeling and marketing accessible homes.

Get excited about the future of aging – it’s filled with innovations in living options, elegant design and enough medical and technological advances to make a future where everyone feels at home.

What You’ll Learn

  • Explore how to drive financial growth with cross-generational marketing tactics that address the housing needs of the senior population
  • Identify methods that designers, builders, remodelers and realtors can use to solve the challenges of aging houses and the people who live in them
  • Recognize your piece of the aging housing puzzle and how to integrate your services and expertise to foster a collaborative solution
  • Discover the market potential and economic benefits of accessible housing features



  • Registration Type: Expo+Education Pass
  • Track: Architecture & Design
  • Format: Building Knowledge Session
  • Level of Content: Intermediate
  • Who Should Attend: 55+ Housing Builders and Developers, Remodelers, Sales & Marketing Professionals
  • Sponsor: Lowe’s PRO


Las Vegas Convention Center
West Hall
West 220

For more information, click here.

The event is finished.


Feb 27 2024


Pacific Time Zone
2:00 pm - 3:00 pm


Las Vegas Convention Center
Las Vegas Convention Center
3150 Paradise Road, Las Vegas, NV 89109

Las Vegas Convention and Visitors Authority. Promoting Las Vegas as the world's most desirable destination for leisure and business travel.


NAHB (National Association of Home Builders)
NAHB (National Association of Home Builders)
NAHB Website

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